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How to share one Amazon Influencer storefront link across countries

Send visitors to your local Amazon Influencer storefront with one Link and a fallback for everyone else.

5 min read
In this article

Before you start

Have an Amazon Influencer storefront in more than one country? Share one LinkStack Link and choose which storefront each country reaches.

  • Copy the full storefront URL from each Amazon market where you are enrolled. Use your actual /shop/ URL, including its tracking parameters. Your handle may differ between countries.
  • Choose a primary storefront for visitors without a matching country destination.
  • Country routing is available on Free within your plan's optimized-click allowance. This setup uses Geo routing; advanced manual IF country rules are not required.
  • LinkStack does not create regional storefronts or enroll you in Amazon programs. Changing .com to .co.uk does not prove your storefront exists there.

Add each country's storefront

In the Link editor, scroll to Geo routing. You will enter each regional storefront yourself; attaching an Amazon program does not generate local versions of an Influencer storefront.

  1. Turn on Geo routing and review the existing primary destination.
  2. Under Add location, open Country and select the country you want to add, such as United Kingdom.
  3. Paste your full storefront URL for that country into the destination field, then click Add location.
  4. Repeat for your other storefronts. Keep each location you want to use active.
  5. If another storefront should handle unmatched countries, choose Make primary beside that location. Click Save changes when your destinations are ready.
Geo routing with the United States marked Primary and Add location set to United Kingdom with an example amazon.co.uk storefront URL.
Choose the visitor's country, paste your storefront for that market, then click Add location.

Example: four storefronts, one Link

These are placeholder URLs. Replace each with the real URL copied from your own storefront. In this example, the US storefront is primary, so it also receives visitors from countries without an active destination.

  • United States → https://www.amazon.com/shop/yourstorefront
  • United Kingdom → https://www.amazon.co.uk/shop/yourstorefront
  • Canada → https://www.amazon.ca/shop/yourstorefront
  • Australia → https://www.amazon.com.au/shop/yourstorefront
Example Geo routing configuration with active US, Australian, Canadian, and UK Amazon storefront URLs and the United States marked Primary.
Example configuration in the routing editor. Primary handles unmatched countries; save your changes before sharing.

Test before sharing

  1. Use the open-arrow button beside each destination to check that it opens your storefront in the intended marketplace. Check the full URL and any tracking parameters you supplied. These buttons test destinations directly; they do not simulate country routing.
  2. Test the shared Link from a connection in a configured country, using a VPN or someone in that country. Confirm the expected storefront opens. Test a country you have not configured to check the primary fallback.
  3. Test on a phone with Amazon Shopping installed, then check the web fallback. Country routing chooses the destination first; supported app opening follows the Link's Mobile behavior settings. App opening depends on the device, browser, and installed app.
  4. Copy the public Link from Quick access and use it in your bio, posts, or messages. Review country traffic in Link analytics when deciding which storefronts to add next.

If the wrong storefront opens

  • Check that Geo routing is on, the country location is active, and you saved the correct storefront URL.
  • Check Primary and any existing Manual rules. A matching manual rule can take priority over the normal country route.
  • If the URLs are read-only and the editor says Amazon locations are managed by Affiliate Routing, the Link has an Amazon program attached. Create a separate storefront Link with Affiliate program set to None and follow the steps above.
  • Country routing does not detect a broken storefront and switch destinations automatically. Replace any URL that no longer works.

Only have one storefront?

Share a Link to that storefront and leave Geo routing off. Add country destinations when you have real regional storefronts ready. Use your audience's country data to decide where to expand.

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How to share one Amazon Influencer storefront link across countries | LinkStack Help