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Set up Instagram conversation starters

Add questions people can tap when opening a new Instagram conversation, then connect each question to a useful reply.

4 min read
Conversation starters editor with two coaching questions, their automations, and the Publish questions button.
Example questions route worksheet requests and discovery-call requests to different replies.
In this article

Open the connected account’s questions

You need a connected Instagram professional account with messaging access. An automation target must be a published, compatible Instagram DM workflow for this account. Assigning an AI agent needs an eligible active, published agent and Starter or above.

  1. Open Automations and find your connected Instagram account. Choose Conversation starters. You can also reach it from the account in Settings → Integrations.
  2. Check the Instagram handle at the top so you edit the right account.
  3. Choose Add question and enter a question of up to 80 characters. You can add up to four. Start with a specific request, such as Can I get the offer worksheet?

Choose what happens when someone taps

Create & use prepares and attaches the workflow; it does not publish the Instagram questions. A workflow created here responds to its starter tap. Typing the same question does not trigger it unless you separately configure a normal message trigger.

  1. Under When tapped, choose Start automation. Select an existing compatible workflow under Select existing automation.
  2. For a simple reply, choose Create new automation instead. Enter a Name and Reply message, then choose Create & use. The reply can contain up to 1,000 characters.
  3. For the worksheet question, give the worksheet link in the first reply. For How do I book a discovery call?, select a workflow that provides the booking link.
  4. To use an agent, choose Assign AI agent and select an eligible agent. Check its instructions and approved knowledge before publishing the question.
Create new automation form with a name and a short reply linking to an offer worksheet.
Create & use attaches the new reply to the question. Publish questions is still a separate step.

Publish the questions and check the tap

Tapping a published question starts its selected action. Typing the same words is a different event. Existing pauses, usage limits, workflow rules, and agent availability still apply.

  1. Review the Instagram preview and wait for Draft saved. Autosave keeps your LinkStack draft; it does not update Instagram.
  2. Choose Publish questions. When editing questions already published through LinkStack, choose Update Instagram questions. Wait for Your questions are live on Instagram.
  3. From another Instagram account, open a new conversation in the Instagram app and tap a question. Check that the expected reply arrives, then check LinkStack Activity or Inbox if it does not.

Change, remove, or troubleshoot questions

  • Change questions and targets, then choose Update Instagram questions to apply the new version.
  • To remove every question from Instagram, delete them in the editor, choose Remove from Instagram, and confirm.
  • If LinkStack warns that another tool or localized questions already exist, review the replacement warning before confirming. Publishing replaces that account’s existing question set.
  • If saving or publishing fails, keep the editor open and use the offered Retry or Refresh action. A saved draft alone is not confirmation that Instagram changed.
  • If a target is missing, check the connected account, workflow publication and compatibility, or the agent’s active published version and plan access.

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